Shoewawa: Alexander McQueen’s Puma collaboration

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Alexander McQueen’s Puma collaboration

The latest designer collaboration to set tongues wagging is that of tartan-fabulous Alexander McQueen and athletic-shoe giant, Puma. Not the first "Sport-Fashion" line, certainly, but I suspect that this one will be quite unique. According to the website, the collection is inspired by the anatomy of the human foot, with references to tendon structures, vein formations and toe-prints; as well as body manipulation, modification and tribal decoration. The Alexander McQueen Puma brand is symbolised by the brand's image, designed exclusively by McQueen and famed photographer Nick Knight, which is symbolised by the ManCat - a rather frightening physical fusion of man and puma - seen above. To view the collection and for information about stockists, check the website for details.