Breast Cancer Awareness Month: pink shoes
October is Breast Cancer Awareness Month, which gives some of us an excuse to indulge our secret yearning to wear pink. Pink shoes are certainly not everybody's cup of tea and the look can be tricky to pull off if you usually wear more sober colours. But this season is all about colour clash and bright shades, so if you want to wear your support for BCA on your feet, there's never been a better time to do so.
Of course, there is a lot more to Breast Cancer Awareness than just wearing pink. Many of us have had friends or relatives whose lives have been affected by the disease, and a surprising number of women are not in the habit of checking their breasts regularly. If you're one of those women, have a look at the NHS guidelines on breast health, and try to make checking your breasts a part of your routine.
This is the 19th year the campaign has run (with Liz Hurley the spokeslady once again), and it's prevalence has seen the word 'breast' now freely accepted in the public domain (you used not to be able to advertise anything with that word in it!) and mortality rates are falling. Let's do our best to celebrate this success and keep the figures moving in the right direction!