I feel a bit bad about constantly picking on flatform shoes in this columm. I don't think they're fundamentally hateful, and even own a few pairs of my own - they're great in summer, and a good way to make sandals higher. Anything that lifts my 5"1 figure a few inches off the ground is a good thing as far as I'm concerned. Yet here we are again with a flatform style that should never have made it off the designer's sketchpad. Behold Ego and Greed's fringed platform for ASOS - or as we've affectionately called it - Dougal!

